9,850 Kilometers of Real-World Testing: How the AMS Sterrato Bar Tape Held Up

At AMS, we don’t just design products for cyclists—we ride them, abuse them, and put them through thousands of miles of real-world testing. As the first person to test the final prototype of the AMS Sterrato Bar Tape, I’ve just retired mine after nearly 9,850 km of use. In exact numbers, and according to my Strava, it was 9,907.7 Kms.

This tape has seen it all: scorching heat, freezing mornings, gravel dust, road grime, gloves on, gloves off, even a few crashes.

The verdict? It’s still going strong.

What 9,850 Kilometers Really Looks Like

We filmed a quick breakdown just before removing it:

“This handlebar tape has 9,850 kilometers on it, and as you can see, it’s still in great condition. It’s been through countless training sessions and a few crashes. Yet, it’s still holding strong. There are some minor signs of wear, but they’re minimal. And the comfort remains just like the first day. The Sterrato tape from AMS bike guarantees long-lasting performance in top condition.”

Let that sink in—nearly 10,000 kilometers of gravel and road riding, and the comfort hasn’t faded.

Why It Matters

If you’re a serious cyclist—whether gravel, road, or all-road—you know your bar tape is a critical contact point. Comfort, grip, and durability can make or break your long rides.

The AMS Sterrato Bar Tape is designed for riders who demand more:

• ✅ All-weather performance

• ✅ Anti-slip texture even in wet or muddy conditions

• ✅ Long-lasting foam for sustained comfort

• ✅ Unique embossed topography design for added grip and style

It’s more than a product. It’s part of the experience.

Sterrato: Built for Gravel, Ready for Anything

I’ve ridden this bar tape across every terrain imaginable, pushing it well past what most tapes can handle. Whether you’re hitting backcountry gravel or logging long road miles, the Sterrato delivers.

And that’s not just marketing talk. That’s almost 10,000 km of trust, backed by sweat and grit.

Watch the Breakdown + See the Results

📽️ Watch the teardown video and see the condition after 9,850 km. No filters. No hype. Just the real result.

🔗 Explore the AMS Sterrato Bar Tape → View Product

Final Thoughts

If you want a gravel bar tape (that also shines on the road) with lasting comfort, rock-solid grip, and clean style, AMS Sterrato is your go-to.

I trusted it for 9,850 km. I’d trust it for 10,000 more.